Kimberly Bastian Kimberly Bastian

5 Ways Hiring A Professional Copywriter Can Take Pressure Off Your Staff- Tips for Small Businesses

As a business owner, you and your staff do a lot. In fact, you do it all. Running a small business is both rewarding and overwhelming, especially in the first few years when you are building from the ground up. If you have a family at home or responsibilities outside of your business, it can be even more challenging to find balance and carve out time to reach your marketing goals. 

If you are a small business owner looking to take a few tasks off your plate, hiring a professional copywriter can help take the guesswork out of many of your business startup necessities.  Read on to find out how. 

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Kimberly Bastian Kimberly Bastian

Your Guide to Starting a YouTube Channel for Your Brand or Small Business + 10 Tips To Boost Engagement

YouTube is a rapidly growing social media platform that currently has 2.5 billion users worldwide. Users of all ages use YouTube to learn about new things, be entertained, listen to music, watch movies, and engage with groups of people who have similar interests.

Read to the end to discover how you can create a YouTube Channel for your brand or small business and see amazing growth and measure your return on this investment.

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Kimberly Bastian Kimberly Bastian

6 Social Media Tips and Tricks for Small Businesses [2023]

If you own or run a small business in Oklahoma, it’s possible that you run your own social media. We know small businesses and we know how busy you are trying to keep up with your day-to-day operations, sales, and staff while creating content and scheduling your social posts. 

We know you work hard to promote your business while offering a quality product or service, while keeping up with your personal life. That’s why we want to offer these 6 social media tips, tricks, and hacks to help you maintain your small business’s social media presence. 

Read to the end of this post to find out our 6 best social media tips for small business owners. 

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Kimberly Bastian Kimberly Bastian

Medical Marijuana Dispensary Advertising: Oklahoma Guidelines and Tips for Marketing Your Cannabis Business

Oklahoma business owners are still ironing out the kinks when it comes to what is legal when advertising and marketing within the Cannabis Industry.

With Cannabis still illegal at the federal level, advertising in a national publication, for example, would raise many red flags and possibly mean court action.
But what about at the state level?

In this comprehensive guide, our experts provide a detailed look at Oklahoma Medical Marijuana advertising laws, plus 5 tips to keep your company within regulations when advertising for your cannabis-related business within Oklahoma state limits.

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Kimberly Bastian Kimberly Bastian

3 Tips to Writing Better Copy for Your Small Business

When we visit our clients to discuss their needs, one of the most common things that we hear from small business owners in Oklahoma is that they struggle to write compelling and professional-sounding copy for their website, social media posts, and blog posts.

Here are 3 tips for better marketing copywriting that you can apply to your business’s social media and blog posts today.

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Kimberly Bastian Kimberly Bastian

5 Tips for Using Instagram Reels to Increase Engagement

Using Instagram Reels is the perfect way to increase your return on investment and boost follower engagement. Instagram reels have a 22% higher engagement rate than other types of video posts on this platform.

If you are new to using Instagram Reels, you may be looking for a little guidance. Here are 5 of our best tips for using Instagram Reels to increase audience engagement, attract a wider audience, and see a return on your marketing dollar investment.

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Kimberly Bastian Kimberly Bastian

5 of Our Best Social Media Marketing Tips for Viral Facebook Posts

We love helping our clients create captivating, informative, and VIRAL marketing content for Facebook and Instagram. These social media platforms are invaluable to helping create brand awareness, trust, and loyalty.

That’s why we are sharing 5 of our very best social media marketing tips for far-reaching Facebook posts.

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Kimberly Bastian Kimberly Bastian

7 of Our Best Marketing Tips (2023)

Most brands and businesses have a yearly marketing budget that they need to stay within. Business owners want to know what is the best way to market their product or service and see a return on investment. While there is no magic formula, we do have a couple of tricks up our sleeve.

Here are 7 of our best marketing tips for your Oklahoma-based brand or business.

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Kimberly Bastian Kimberly Bastian

5 Best Marketing Tools for Small Business (2023)

There are so many marketing tools out there these days that it’s hard to decide which ones are worth the subscription and which ones you’ll actually use. Setting up a company profile on a marketing app takes time and subscriptions can be costly, especially if you opt-in for an annual membership.

To save you the time and effort of sifting through the thousands of marketing apps and platforms out there, we’ve narrowed it down to 5 must-have marketing tools for your small business. 

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Kimberly Bastian Kimberly Bastian

DIY: 5 Tips for Shooting a Music Video on a Budget

Shooting a music video is the best way to connect fans with your music. Fans of your tunes love to see music videos that pair with the band’s aesthetic and unique vision. Music videos are a lot of fun to shoot, but even the most seasoned film makers will agree that music videos are hard work.

Music videos are difficult to shoot because they require pooling together large groups of (sometimes unpaid) talent, backup dancers, and performers. You’ll also need to source props, scout and secure locations, and rent camera gear. Once you have these things and you’ve hired a director of photography, shoot days can be long and your videographer will need to complete a long shot list in a short amount of time. This process can be incredibly daunting.

That’s why we’ve compiled this list of 5 of our best tips to produce and shoot a music video while staying on time and budget.

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Kimberly Bastian Kimberly Bastian

Reddit Advertising for Your Small Business (2022)

Reddit had 430 million users in 2020. That number is still growing. Reddit is a great way to find and engage with your target audience and help you see a return on your marketing investments. Are you thinking of utilizing Reddit as part of your marketing plan but not sure where to start?

Read to the end for 4 tips for using Reddit advertising for your small business or brand.

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Kimberly Bastian Kimberly Bastian

5 Reasons Why an Email Marketing Campaign is the Best Marketing Move for Your Business

With a slew of free marketing avenues to take, many people imagine that email marketing is a thing of the past. This couldn’t be further from the truth. Email marketing is a highly effective strategy for connecting with your audience and converting sales. A great email marketing campaign can help you connect with your ideal audience in an authentic manner that builds strong trust in your brand and product.

Read on for 5 reasons why an email marketing campaign is the best marketing move for your business.

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